<aside> <img src="/icons/info-alternate_green.svg" alt="/icons/info-alternate_green.svg" width="40px" /> Gale is a HSA and FSA payments platform for online stores that sell health and wellness products or services.
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https://www.youtube.com/watch?v=CQLJESJ4SWc
Our mission is to make health and wellness more accessible and more affordable.
HSA/FSAs allow 75M Americans to use pre-tax dollars when purchasing health and wellness items—unlocking savings of up to 30%.
However, the process is confusing, cumbersome, and full of friction. It requires knowledge of which items are eligible, saving receipts, and manually submitting reimbursements. There’s so much friction that $3B in FSA ‘use it or lose it’ funds are lost every year.
There’s $150B sitting in HSA/FSAs, with an average balance of $4.5K.
Yet, people don’t know what they can use these funds on and where they can spend them.
For non-medical merchants, accepting HSA/FA payments in an IRS-compliant way is complex and time consuming.